Media Naturalness and the Ability to Predict Generosity in a Give-Some – Get-Some Interaction Roghanizad, Mahdi White, Roderick Neufeld, Derrick 2016-12-29T00:22:46Z 2016-12-29T00:22:46Z 2017-01-04
dc.description.abstract Evolutionary psychologists believe the human mind evolved to solve adaptive problems present in our ancestral environment. Our hominid ancestors survived in face-to-face groups by assessing the cooperative intentions of other group members. Media naturalness theory postulates face-to-face is the most ‘natural’ communication medium. This paper reports results from a laboratory experiment examining the ability of student subjects to predict the generosity of a counter-party under two media conditions: Face-to-Face (FtF), the more natural condition; and Video-to-Video (VtV), the less natural, technology-mediated condition. After a five-minute interaction, subjects took part in a give-some – get-some exchange and then predicted the generosity of their counterparty. Consistent with media naturalness theory, FtF subjects predicted generosity at a frequency greater than chance. Surprisingly, generosity predictions for the VtV condition were not significantly different from chance. Generosity prediction relates to important organizational behaviors such as cooperativeness, trust, and teamwork. Implications and future research opportunities are discussed. \
dc.format.extent 10 pages
dc.identifier.doi 10.24251/HICSS.2017.094
dc.identifier.isbn 978-0-9981331-0-2
dc.language.iso eng
dc.relation.ispartof Proceedings of the 50th Hawaii International Conference on System Sciences
dc.rights Attribution-NonCommercial-NoDerivatives 4.0 International
dc.subject cooperation face-to-face generosity media naturalness prediction
dc.title Media Naturalness and the Ability to Predict Generosity in a Give-Some – Get-Some Interaction
dc.type Conference Paper
dc.type.dcmi Text
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