ATTITUDES OF TOURISTS TO PURCHASING ORGANIC COTTON IN HAWAI’I

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dc.contributor.authorLin, Shu-Hwa
dc.date.accessioned2012-07-18T02:37:05Z
dc.date.available2012-07-18T02:37:05Z
dc.date.issued2012-07-17
dc.description.abstractThis research examined the consumption patterns and attitude of Hawai’i tourists to organic cotton. Data were collected from face-to-face structured interviews of 158 tourists in the Hawai’i market. Data were analyzed with descriptive statistics and Chi-square tests to provide additional information about the association of variables. Significant associations were found between organic cotton ownership and organic eco-literacy and being active in protecting the environment. Significant ethnic differences were found in willingness to pay a higher price for organic cotton items. The results may assist organic product marketers
dc.format.extent13 pages
dc.identifier.issn1177-4258
dc.identifier.urihttp://hdl.handle.net/10125/23247
dc.language.isoen
dc.relation.ispartofseriesVol.2 No.2, 2007
dc.relation.urihttp://www.organic-systems.org/journal/Vol_2(2)/pdf/14-26%20LIN%20Org%20cottn%20Rev2%20HillEdited%20(2).pdf
dc.rightsCC0 1.0 Universal
dc.rights.urihttp://creativecommons.org/publicdomain/zero/1.0/
dc.subjectOrganic cotton; organic consumer
dc.titleATTITUDES OF TOURISTS TO PURCHASING ORGANIC COTTON IN HAWAI’I
dc.typeArticle
dc.type.dcmiText

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