Creating an organizational culture that fosters corporate social responsibility and sustainability

Abstract

Through this thesis, I hope to present a clear understanding of how a business can effectively instill Corporate Social Responsibility practices throughout its operations without resorting to 'idealist' strategies that cause more harm than good, without sacrificing profitability or progress. It is important to remember that a company first needs to 'do well' in order to 'do good'--reminding us that a business must operate profitably to be able to effectively and positively serve its stakeholders and society. It is therefore a pragmatic deduction that "organizations can play an effective role in ameliorating social misery," by formulating and enforcing a strategy that generates both profits and societal benefits in the long-run.