Understanding and exploring employees’ use of an enterprise social network within a large retail organisation

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2022-01-04

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This research aims to explore, understand and explain the use of an Enterprise Social Network within a large retail organisation. For this purpose, a qualitative approach of interpretivism and analytical technique of thematic analysis and open coding drawn from grounded theory were employed. The context of this study was a large retail organization in the UK. The implications of this study for academia and industry are also included in this paper.

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The Diffusion, Impacts, Adoption and Usage of ICTs upon Society and Small Enterprises, case study, enterprise social networks, interpretivism, open coding, qualitative approach

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10 pages

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Proceedings of the 55th Hawaii International Conference on System Sciences

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Table of Contents

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Attribution-NonCommercial-NoDerivatives 4.0 International

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