Digital and Social Media in Enterprise
Permanent URI for this collectionhttps://hdl.handle.net/10125/107456
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Item type: Item , An Affordance Lens Perspective of Information Sharing via Enterprise Micro-Blogging Platform(2024-01-03) Martinez, Raymond; Paul, SourenThis paper presents research on how adherence to enterprise micro-blogging is influenced by affordances of social media. We conceptualize our research model through an affordance lens, which includes network informed associating, triggered attendance, generative role taking, and recognition. A web-based survey was conducted with over 400 employees of a multi-national organization. We find that the adherence to enterprise micro-blogging platform is influenced by triggered attendance, generative role taking, and paucity of recognition. Our finding provides empirical supports to the positive influences of generative role taking, triggered attendance, and recognition on adherence to enterprise micro-blogging for sharing information. We also find that network informed associating influences generative role taking.Item type: Item , Does the Experience of Using Metaverse Affect the Relationship between Social Identity, Psychological Ownership, and Engagement?(2024-01-03) Lee, Minyoung; Min, Kay Zun Lin; Kim, Sang-HyunThis research aims to explore the factors that contribute to the formation of social identity within virtual communities in the metaverse from both social and technological perspectives. To achieve these objectives, this research examined the perceived presence, social identity, and psychological ownership of community members within the context of the metaverse and investigated their structural relationships. Hypothesis testing was conducted using AMOS 22.0 to validate the structural model analysis. The results of this study revealed that the technological elements of the metaverse platform and the social factors within the community were significantly related to perceived presence and social identity. Both factors were found to have a positive impact on community engagement intent. Furthermore, moderated effect of usage time was also significant. By identifying the factors influencing social identity among metaverse users and examining their impact on member engagement behavior, this research expands the existing knowledge in the field of metaverse-related studies.Item type: Item , Introduction to the Minitrack on Digital and Social Media in Enterprise(2024-01-03) Wang, Tawei (David); Gonzalez, Ester; Deng, Xuefei
