The Dark Side of Privacy Nudging – An Experimental Study in the Context of a Digital Work Environment

Date
2021-01-05
Authors
Barev, Torben
Schwede, Melanie
Janson, Andreas
Contributor
Advisor
Department
Instructor
Depositor
Speaker
Researcher
Consultant
Interviewer
Journal Title
Journal ISSN
Volume Title
Publisher
Volume
Number/Issue
Starting Page
4114
Ending Page
Alternative Title
Abstract
In digital environments, individuals tend to share disproportionally more information than in face-to-face communication. Critically, disclosing personal information can yield risks such as unwanted monitoring or discrimination. Privacy nudging is a promising approach to get users to disclose less personal information. In this work, we tested two nudges corresponding to the issue of personal privacy. A framing nudge conveys an intensive message and a social nudge provides social cues. To empirically test these nudges, we evaluated an experiment with 223 participants. The results indicate that privacy nudges negatively influence information disclosure behavior. The social nudge was perceived as a threat. The framing nudge directly affected negative emotions and the social nudge indirectly. Perceived threat and negative emotions have a significant negative effect on information disclosure intention. With this research, we contribute to the discussion of what drives privacy nudge effectiveness and influences information disclosure behavior in digital work environments.
Description
Keywords
Behavioral Economics in the Digital Economy: Digital Nudging and Interface Design, choice architecture, digital nudging, privacy, privacy nudging
Citation
Extent
10 pages
Format
Geographic Location
Time Period
Related To
Proceedings of the 54th Hawaii International Conference on System Sciences
Rights
Attribution-NonCommercial-NoDerivatives 4.0 International
Rights Holder
Email libraryada-l@lists.hawaii.edu if you need this content in ADA-compliant format.