Portraits of Participation: Exploring the Relationship between Social Motivators and Facets of Participation in a Twitter-based Community

dc.contributor.author Gilbert, Sarah
dc.date.accessioned 2016-12-29T00:55:10Z
dc.date.available 2016-12-29T00:55:10Z
dc.date.issued 2017-01-04
dc.description.abstract Twitter is a platform where people can coalesce around a common interest, signaled by a hashtag, and form a community of practice. As with all online initiatives, questions remain about what motivates people to follow and contribute to communities, and why they participate in varying degrees. This paper explores social motivations for participation in the Twitter-based community of practice, #hcsmca (Healthcare Social Media Canada), formed in 2010 to discuss issues in healthcare within a Canadian context. Analysis of 24 semi-structured interviews identified three important social motivations: tapping into a social network of people with a common interest, developing personal and professional relationships, and the community ethos. Portraits of participation based on three facets of participation, length of time as a community member, depth of engagement in the community, and frequency of participation, were developed to describe community members’ motivations at varying levels of participation. \
dc.format.extent 10 pages
dc.identifier.doi 10.24251/HICSS.2017.277
dc.identifier.isbn 978-0-9981331-0-2
dc.identifier.uri http://hdl.handle.net/10125/41432
dc.language.iso eng
dc.relation.ispartof Proceedings of the 50th Hawaii International Conference on System Sciences
dc.rights Attribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.uri https://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subject Motivation
dc.subject Online communities
dc.subject Participation
dc.subject Twitter
dc.title Portraits of Participation: Exploring the Relationship between Social Motivators and Facets of Participation in a Twitter-based Community
dc.type Conference Paper
dc.type.dcmi Text
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