Does the Experience of Using Metaverse Affect the Relationship between Social Identity, Psychological Ownership, and Engagement?

Simple item page
dc.contributor.authorLee, Minyoung
dc.contributor.authorMin, Kay Zun Lin
dc.contributor.authorKim, Sang-Hyun
dc.date.accessioned2023-12-26T18:38:52Z
dc.date.available2023-12-26T18:38:52Z
dc.date.issued2024-01-03
dc.identifier.doi10.24251/HICSS.2023.316
dc.identifier.isbn978-0-9981331-7-1
dc.identifier.otherb1d2539c-f8c7-45ce-b5a3-af9ad5d4d899
dc.identifier.urihttps://hdl.handle.net/10125/106699
dc.language.isoeng
dc.relation.ispartofProceedings of the 57th Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectDigital and Social Media in Enterprise
dc.subjectmetaverse
dc.subjectpresence
dc.subjectpsychological ownership
dc.subjectsocial identity
dc.subjectuser engagement
dc.titleDoes the Experience of Using Metaverse Affect the Relationship between Social Identity, Psychological Ownership, and Engagement?
dc.typeConference Paper
dc.type.dcmiText
dcterms.abstractThis research aims to explore the factors that contribute to the formation of social identity within virtual communities in the metaverse from both social and technological perspectives. To achieve these objectives, this research examined the perceived presence, social identity, and psychological ownership of community members within the context of the metaverse and investigated their structural relationships. Hypothesis testing was conducted using AMOS 22.0 to validate the structural model analysis. The results of this study revealed that the technological elements of the metaverse platform and the social factors within the community were significantly related to perceived presence and social identity. Both factors were found to have a positive impact on community engagement intent. Furthermore, moderated effect of usage time was also significant. By identifying the factors influencing social identity among metaverse users and examining their impact on member engagement behavior, this research expands the existing knowledge in the field of metaverse-related studies.
dcterms.extent10 pages
prism.startingpage2613

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
0255.pdf
Size:
501.8 KB
Format:
Adobe Portable Document Format
Download

Collections

Digital and Social Media in Enterprise