Pictographs, Ideograms, and Emojis (PIE): A Framework for Empirical Research Using Non-verbal Cues

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dc.contributor.authorSuntwal, Sandeep
dc.contributor.authorBrown, Sue
dc.contributor.authorBrandimarte, Laura
dc.date.accessioned2020-12-24T20:20:00Z
dc.date.available2020-12-24T20:20:00Z
dc.date.issued2021-01-05
dc.description.abstractWe propose an empirical framework to understand the impact of non-verbal cues across various research contexts. A large percentage of communication on the Internet uses text-driven non-verbal communication cues often referred to as emojis. Our framework proposes two types of factors to understand the impact of emojis. The first type consists of pictographs, ideograms, and emojis (PIE) factors such as usage, valence, position, and skin tone, and the second type consists of contextual factors depending on the research context, such as fake news, which has high social impact. We discuss how the effect of PIE factors and contextual factors can be used to measure belief, trust, reputation, and intentions across these contexts.
dc.format.extent10 pages
dc.identifier.doi10.24251/HICSS.2021.771
dc.identifier.isbn978-0-9981331-4-0
dc.identifier.urihttp://hdl.handle.net/10125/71391
dc.language.isoEnglish
dc.relation.ispartofProceedings of the 54th Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectSocial Impact and Information Systems
dc.subjectbelief
dc.subjectemoji
dc.subjectfake news
dc.subjectideogram
dc.subjectsemiotics
dc.titlePictographs, Ideograms, and Emojis (PIE): A Framework for Empirical Research Using Non-verbal Cues
prism.startingpage6400

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