A Framework of Social Media Messages for Crisis and Risk Communication: A Study of the Covid-19 Pandemic

Simple item page
dc.contributor.authorDepaula, Nic
dc.contributor.authorHagen, Loni
dc.contributor.authorRoytman, Stiven
dc.contributor.authorDyson, Deaundre
dc.contributor.authorAlnahass, Dana
dc.contributor.authorPatel, Mihir
dc.contributor.authorHill, Alex
dc.date.accessioned2021-12-24T17:39:36Z
dc.date.available2021-12-24T17:39:36Z
dc.date.issued2022-01-04
dc.description.abstractSocial media are important channels for crisis and risk communication by government agencies. However, existing frameworks for studying these messages use loose and inconsistent terminology, making it difficult to build on this research and understand how message features impact message diffusion. In this study, we provide a framework based on textual and media dimensions of messages for improved analysis of social media crisis and risk communication. We apply the framework to a sample of Twitter posts from United States local, state and federal public health agencies during a year of the Covid-19 pandemic. Results show reasonable reliability levels for coding of message features; differences and similarities of messages across local, state and federal public health agencies; and significant associations between message features and message diffusion. The study contributes to research on crisis and risk messages, and our understanding of the impacts of message features on message diffusion.
dc.format.extent10 pages
dc.identifier.doi10.24251/HICSS.2022.300
dc.identifier.isbn978-0-9981331-5-7
dc.identifier.urihttp://hdl.handle.net/10125/79633
dc.language.isoeng
dc.relation.ispartofProceedings of the 55th Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectDisaster Information, Resilience, for Emergency and Crisis Technologies
dc.subjectcovid-19
dc.subjectcrisis
dc.subjectpublic health
dc.subjectrisk communication
dc.subjectsocial media
dc.titleA Framework of Social Media Messages for Crisis and Risk Communication: A Study of the Covid-19 Pandemic
dc.type.dcmitext

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
0237.pdf
Size:
779.24 KB
Format:
Adobe Portable Document Format
Download

Collections

Disaster Information, Resilience, for Emergency and Crisis Technologies