Examining the Use of Blockchain Technology in Virtual Worlds: A Socio-Technical Systems Perspective

Abstract

Recent developments, including the rebranding of Facebook to Meta, have led to large-scale media attention on the phenomenon of the Metaverse. Although not being a new phenomenon in Information Systems (IS) research, many intricacies in virtual worlds remain unexplored. In particular , prior research has directed attention to users‘ lack of ownership rights, creating tension between the creator and user. To solve this tension, we argue that blockchain technology can potentially help to structure ownership rights. Therefore, our research explores a blockchain-based Metaverse through the socio-technical system lens. Our study highlights that, in the underlying case, the use of blockchain technology goes beyond the application of Non- Fungible Tokens (NFTs) and can also be found in the general organizational structure, blurring the boundaries of existing stakeholders. Our work contributes to research by providing a gaze into blockchain-based Metaverses and highlighting the potential application and benefit of the technology in virtual worlds.