On the Role of Social Comparison Processes in Gamified Work Situations

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dc.contributor.authorHuschens, Martin
dc.contributor.authorRothlauf, Franz
dc.contributor.authorRothe, Ricarda
dc.date.accessioned2019-01-02T23:52:57Z
dc.date.available2019-01-02T23:52:57Z
dc.date.issued2019-01-08
dc.description.abstractGamification, which can be defined as the use of game-design elements in the workplace, is a relatively new approach to foster work motivation. However, especially gamification elements based on rankings and leader boards create transparency among users, which allows for interpersonal social comparison. This paper gives a possible explanation why and how gamification based on a ranking influences motivation and perceived pressure by taking social comparison processes into account. To this end, we conducted a factorial survey (N = 156) to examine the effects of introducing a game-design element (public leader board) in the workplace. We found that the provision of a ranking increases motivation, perceived pressure and social comparison behavior. Importantly, we found that the motivational and pressuring effects can be largely explained by the extent of individual’s social comparison behavior.
dc.format.extent10 pages
dc.identifier.doi10.24251/HICSS.2019.176
dc.identifier.isbn978-0-9981331-2-6
dc.identifier.urihttp://hdl.handle.net/10125/59585
dc.language.isoeng
dc.relation.ispartofProceedings of the 52nd Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectGamification
dc.subjectDecision Analytics, Mobile Services, and Service Science
dc.subjectgamification, leader board, social comparison, vignette study
dc.titleOn the Role of Social Comparison Processes in Gamified Work Situations
dc.typeConference Paper
dc.type.dcmiText

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