Digital servitization: How data-driven services drive transformation

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dc.contributor.authorKowalkowski, Christian
dc.contributor.authorTronvoll, Bård
dc.contributor.authorSörhammar, David
dc.contributor.authorSklyar, Alexey
dc.date.accessioned2021-12-24T17:27:50Z
dc.date.available2021-12-24T17:27:50Z
dc.date.issued2022-01-04
dc.description.abstractThe infusion of data-driven services in manufacturing provides new opportunities for long-term competitive advantage; however, it also poses new challenges and entails tradeoffs among strategic options. Digital servitization changes intra-firm processes and customer relationships as well as overall ecosystem dynamics. Drawing on an extensive study of ABB Marine & Ports, a market-leading systems integrator, the concept of digital servitization is examined by analyzing its key characteristics, including opportunities and challenges for manufacturers. The resource integration patterns that connect actors and the dual role of technology in both increasing resource integration complexity and in facilitating the coordination of complexity are discussed. Advancing digital servitization requires fostering service-centricity and executing strategic change initiatives for both the internal organization and the broader ecosystem. Firms must undertake three interlinked changes: (1) digital, (2) organizational, and (3) ecosystem transformations. In addition to contributing to the service literature, these findings provide actionable insights for managers.
dc.format.extent10 pages
dc.identifier.doi10.24251/HICSS.2022.155
dc.identifier.isbn978-0-9981331-5-7
dc.identifier.urihttp://hdl.handle.net/10125/79487
dc.language.isoeng
dc.relation.ispartofProceedings of the 55th Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectData-driven Services in Manufacturing: Management, Engineering, and Organizational Transformation
dc.subjectbusiness models
dc.subjectdigitalization
dc.subjectmanufacturing firms
dc.subjectorganizational transformation
dc.subjectservice ecosystem
dc.titleDigital servitization: How data-driven services drive transformation
dc.type.dcmitext

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Data-driven Services in Manufacturing: Management, Engineering, and Organizational Transformation