Pricing Knowledge Services Based on Meta-knowledge: From the Perspective of Knowledge Payment Platform

Abstract

The emergence of knowledge payment platforms (KPPs) has accelerated the sharing and flow of knowledge. However, in the traditional business model, knowledge consumers cannot predict the quality of the answers in advance, nor can they get any product information other than the price. Value-added services of KPPs can increase consumers' meta-knowledge, allowing them to obtain prior knowledge of other consumers and providers. This helps them find better knowledge services when paying for consultations. This paper explores the optimal pricing strategy of the KPPs considering value-added services in a monopoly and a duopoly market from the perspective of meta-knowledge, filling the research gap of KPPs' value-added service pricing.