Technology readiness, UTAUT2 and continued use of digital wellness services - A configurational approach

Abstract

Digital wellness is a multi-disciplinary domain that makes use of digital and mobile technologies in order to provide personalized services for the users to improve their mental and physical well-being. In order to understand the main drivers of continued usage of digital wellness services, we make use of the well- established Unified Theory of Acceptance and Use of Technology (UTAUT2) and extend it by considering user's technology readiness (TR). Survey data is collected from 162 Finnish young elderly who participate in a research program and use a digital wellness application. With Fuzzy-set Qualitative Comparative Analysis combinations of UTAUT2 dimensions and TR that lead users to continue or stop using digital wellness services, are identified. The results show that technology readiness can contribute to our understanding of users’ continued usage behavior, both as an independent dimension and when combined with some of the UTAUT2 dimensions. Contrasted with previous research, our study confirms the importance of Effort expectancy whereas the impact of Performance expectancy is found to be less direct.