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Hawaii International Conference on System Sciences (HICSS)
Hawaii International Conference on System Sciences 2024
Digital and Social Media
Social Media Influencers and Influencing

Social Media Influencers and Influencing

Permanent URI for this collection

https://hdl.handle.net/10125/107460

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Recent Submissions By Issue Date By Author By Title By Subject

Recent Submissions

Now showing 1 - 10 of 13

The Impact of Online Word-of-Mouth and Default News on Trading Volumes in Peer-to-Peer Lending Platforms

( 2024-01-03) Shang, Yanan ; Hu, Jin ; Tao, Cheng ; Hu, Daning ; Yang, Xuan
Decentralized Opinion Leadership: A Study of Crypto Influencers in the Twitter Discourse on Bitcoin

( 2024-01-03) Lichti, Constantin ; Ademi, Endrit ; Tumasjan, Andranik
Predicting Sales Lift of Influencer-generated Short Video Advertisements: A Ladder Attention-based Multimodal Time Series Forecasting Framework

( 2024-01-03) Fu, Zhe ; Wang, Kanlun ; Wang, Jianfei ; Zhu, Yunqin
Managing the Social Influence of Public Figures on Social Media

( 2024-01-03) Tseng, Hsiao-Ting ; Lo, Chia-Lun ; Shih, Ting-Ann
What Makes a Climate Change Denier Popular? Exploring Networked Social Influence in a Disinformation Spreader Group

( 2024-01-03) Yang, Aimei
Unraveling the Role of Social Media Influencers’ Characteristics in Increasing Consumer CSR Engagement: A Perspective from Social Learning Theory

( 2024-01-03) Yang, Kiseol ; Menchaca, Elisha ; Esquivel Lizarraga, Brenda
The Attractiveness of Visuals vs. Content: Investigating the Impact of Video Features on Active Engagement for Virtual Influencer Videos

( 2024-01-03) Wang, Ying ; Wu, Jiao ; Song, Jaeki
Come Closer, but Not Too Close: How Virtual Influencers Can Facilitate or Restrict Brand Experiences in the Metaverse

( 2024-01-03) Batinovic, Henrietta ; Tingelhoff, Fabian ; Hammerschmidt, Maik ; Schöbel, Sofia
Exploring the Influence of Contagious Threats on Consumer Perceptions of Social Media Influencers

( 2024-01-03) Deng, Bingjie ; Yin, Yunlu
Toward a Taxonomy of Social Media Influencers in Public Health Communication

( 2024-01-03) Marx, Julian ; Blanco, Beatriz ; Bollmann, Hannah

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