The Effect of Ingroup Identification on Conformity Behavior in Group Decision-Making: The Flipping Direction Matters

dc.contributor.author Bauer, Christine
dc.contributor.author Ferwerda, Bruce
dc.date.accessioned 2022-12-27T19:02:56Z
dc.date.available 2022-12-27T19:02:56Z
dc.date.issued 2023-01-03
dc.description.abstract Various social influences affect group decision-making processes. For instance, individuals may adapt their behavior to fit in with the group's majority opinion. Furthermore, ingroup favoritism may lead individuals to favor the ideas of ingroup members rather than the outgroup. So far, little is explored on how these phenomena of social conformity and ingroup favoritism manifest in group decision-making processes when a group has to decide in favor or against an item. We address such a scenario where the `flipping direction' of conformity (in favor or against an item) matters. Specifically, we explore whether and how the ingroup favoritism manifests differently in terms of conformity behavior depending on the `flipping direction'. The results show that group inclusiveness does not play a role in the general tendency to conform. However, when it comes to a negative flipping direction, a higher feeling of group inclusiveness seems to play a role; yet, for individualist cultures only.
dc.format.extent 10
dc.identifier.doi 10.24251/HICSS.2023.277
dc.identifier.isbn 978-0-9981331-6-4
dc.identifier.uri https://hdl.handle.net/10125/102908
dc.language.iso eng
dc.relation.ispartof Proceedings of the 56th Hawaii International Conference on System Sciences
dc.rights Attribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.uri https://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subject Decision Making in Online Social Networks
dc.subject cultural aspects
dc.subject flipping direction
dc.subject group decision-making
dc.subject in-group identification
dc.subject social conformity
dc.title The Effect of Ingroup Identification on Conformity Behavior in Group Decision-Making: The Flipping Direction Matters
dc.type.dcmi text
prism.startingpage 2242
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