Microcollaborations in a Social Q&A Community

Abstract

Most social Q&A sites are designed to support solo searchers who access the aggregated opinions of other users, and ask and answer questions of their own. The purpose of this paper is to show how users in one social Q&A community defy system constraints to engage in brief, informal episodes of collaborative information seeking called microcollaborations. A brief literature review is presented, suggesting a view of information seeking as a combination of problem-centered information seeking, technological affordances and constraints, and social and affective factors. The results of content and transaction log analyses of user interactions suggest that topics of collaboration share a common threshold of complexity and invite responses containing both fact and opinion. Analysis also revealed that key elements in predicting a collaborative instance involve social capital and affective factors unrelated to the topic of the collaboration. Suggestions for supporting future lightweight microcollaborations, and implications for future research, are discussed.