The Effects of Control Mechanisms on Complementors’ Behavioral Intentions: An Empirical Study of Reward-Based Crowdfunding Platforms

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dc.contributor.author Croitor, Evgheni
dc.contributor.author Werner, Dominick
dc.contributor.author Benlian, Alexander
dc.date.accessioned 2020-12-24T20:17:07Z
dc.date.available 2020-12-24T20:17:07Z
dc.date.issued 2021-01-05
dc.description.abstract Although Information Systems research has been increasingly exploring the role of control mechanisms on digital platforms, empirical research on the effects of control mechanisms on complementors’ behavioral intentions in platform ecosystems is sparse. Control mechanisms refer to measures employed by platform providers to influence desirable behaviors of complementors and thus to manage dynamics, growth, and evolution of their digital platforms. Drawing on IS control literature and goal attainment theory, we conducted an online survey with 116 complementors from two major reward-based crowdfunding platforms, Kickstarter and Indiegogo. Our findings reveal that input control (self control) decreases (increases) complementors’ intention to stay on their respective digital platform. Furthermore, we shed light on the role of complementors’ perceived effort, perceived usefulness and satisfaction in shaping these relationships. Thus, our findings contribute to the literature on digital platforms in general and control mechanisms in particular.
dc.format.extent 10 pages
dc.identifier.doi 10.24251/HICSS.2021.745
dc.identifier.isbn 978-0-9981331-4-0
dc.identifier.uri http://hdl.handle.net/10125/71365
dc.language.iso English
dc.relation.ispartof Proceedings of the 54th Hawaii International Conference on System Sciences
dc.rights Attribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.uri https://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subject Managing the Dynamics of Platforms and Ecosystems
dc.subject continaunce intention
dc.subject control mechanisms
dc.subject goal attainment theory
dc.subject input control
dc.subject self control
dc.title The Effects of Control Mechanisms on Complementors’ Behavioral Intentions: An Empirical Study of Reward-Based Crowdfunding Platforms
prism.startingpage 6173
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