An Examination of Reader Responses to Grawlixes

dc.contributor.author	Stout, Jay
dc.date.accessioned	2017-12-18T21:01:30Z
dc.date.available	2017-12-18T21:01:30Z
dc.date.issued	2015-05
dc.description.abstract	Using taboo words is often perceived negatively in polite conversation, and methods are used to substitute for taboo words in media messages to protect vulnerable populations, such as children. Grawlixes are the nonsense symbols (e.g., #@$%*!) used to replace taboo words in written messages. Despite their popularity and common use, there has been a lack of empirical research examining their relation to taboo words. It was found that although participants were able to associate grawlix symbols with taboo word referents, messages with taboo words, grawlixes, or non-taboo words did not differ significantly in perceived negative emotional valence or emotional intensity. The study found limited support that grawlixes have higher recall than non-taboo words, but also found that contrary to predictions, non-taboo words had higher recall than taboo words.
dc.description.degree	M.A.
dc.identifier.uri	http://hdl.handle.net/10125/50910
dc.language	eng
dc.publisher	University of Hawaii at Manoa
dc.relation	Theses for the degree of Master of Arts (University of Hawaii at Manoa). Communicology
dc.subject	Grawlixes
dc.subject	Taboo, Linguistic
dc.subject	Swearing
dc.title	An Examination of Reader Responses to Grawlixes
dc.type	Thesis
dc.type.dcmi	Text

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