Use or Not: A Qualitative Study on the User Adoption and Abandonment of Voice Shopping with Smart Speakers

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dc.contributor.authorLan, Jiahe
dc.contributor.authorChen, Yu
dc.contributor.authorYan, Zheng
dc.date.accessioned2023-12-26T18:42:40Z
dc.date.available2023-12-26T18:42:40Z
dc.date.issued2024-01-03
dc.identifier.doi10.24251/HICSS.2023.485
dc.identifier.isbn978-0-9981331-7-1
dc.identifier.other2fc3dfe5-4a2c-4753-a7bb-80f6a05e4752
dc.identifier.urihttps://hdl.handle.net/10125/106868
dc.language.isoeng
dc.relation.ispartofProceedings of the 57th Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectArtificial Intelligence-based Assistants and Platforms
dc.subjectintelligent voice assistants
dc.subjectsmart speakers
dc.subjectvoice shopping
dc.titleUse or Not: A Qualitative Study on the User Adoption and Abandonment of Voice Shopping with Smart Speakers
dc.typeConference Paper
dc.type.dcmiText
dcterms.abstractThe recent advances in smart speakers impel the emergence and prevalence of voice shopping – placing orders on voice assistants. Previous work has studied user acceptance of voice shopping and the factors influencing users’ experience of voice shopping. However, despite the growing interest in the use of voice shopping, little is known about the limited usage or abandonment of voice shopping. In this paper, we address this research gap through a qualitative study of 43 users of Tmall Genie, a smart speaker popular in China. We found that participants are willing to make low-involvement purchases via voice shopping. However, after a period of use, participants tend to limit or abandon voice shopping due to time-consuming interaction and mistrust of voice shopping. Based on our findings, we discuss how our study could advance the understanding of voice shopping and present implications for researchers and practitioners on technical robustness, adaptive conversational product presentation, and cross-platform product recommendations for the future design of voice shopping systems.
dcterms.extent10 pages
prism.startingpage4000

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