Investigating the Relationship Between User Ratings and Gamification – A Review of mHealth Apps in the Apple App Store and Google Play Store

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dc.contributor.authorSchmidt-Kraepelin, Manuel
dc.contributor.authorThiebes, Scott
dc.contributor.authorSunyaev, Ali
dc.date.accessioned2019-01-02T23:53:26Z
dc.date.available2019-01-02T23:53:26Z
dc.date.issued2019-01-08
dc.description.abstractGamification of mHealth apps is regarded as a promising approach to counteract decreasing long-term motivation of mHealth app users. Although gamification has received tremendous attention from researchers interested in mHealth apps, little is known about the extent to which gamification is used in real world mHealth apps today and whether the implementation of gamification actually pays off for app developers by, for example, positively influencing user ratings. Within this research, we investigate the implementation of game mechanics for 1,000 apps from the Apple App Store and Google Play Store as well as the potential relationship between the degree of gamification of mHealth apps and their user ratings. While our results highlight a high degree of adoption of gamification for both app stores, they also indicate a positive relationship between the degree of gamification of an mHealth app and user ratings for the Apple App Store only.
dc.format.extent10 pages
dc.identifier.doi10.24251/HICSS.2019.181
dc.identifier.isbn978-0-9981331-2-6
dc.identifier.urihttp://hdl.handle.net/10125/59590
dc.language.isoeng
dc.relation.ispartofProceedings of the 52nd Hawaii International Conference on System Sciences
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectGamification
dc.subjectDecision Analytics, Mobile Services, and Service Science
dc.subjectGamification
dc.subjectUser Reviews
dc.subjectHealth
dc.subjectMobile
dc.titleInvestigating the Relationship Between User Ratings and Gamification – A Review of mHealth Apps in the Apple App Store and Google Play Store
dc.typeConference Paper
dc.type.dcmiText

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