Understanding the Context for Health Behavior Change with Cognitive Work Analysis and Persuasive Design

Abstract

Cognitive Work Analysis (CWA) and Persuasive Design (PD) can be complementary approaches for designing behavior change systems. CWA can provide insights into persuasive context, identify ineffective behavior paths and suggest more effective behaviors. However, PD can contribute design ideas to create that behavior change. These methods, and how they can be used together, are discussed. The example of blood pressure management is used to show how new behavior change paths can be identified and encouraged.