The 2016 US Presidential Election on Facebook: An Exploratory Analysis of Sentiments

Date

2018-01-03

Contributor

Advisor

Department

Instructor

Depositor

Speaker

Researcher

Consultant

Interviewer

Narrator

Transcriber

Annotator

Journal Title

Journal ISSN

Volume Title

Publisher

Volume

Number/Issue

Starting Page

Ending Page

Alternative Title

Abstract

Social media platforms are valuable tools for political campaigns. In this study, we analyze a dataset representing over 22 thousand Facebook posts by candidates and over 48 million comments to understand the nature of online discourse. Specifically, we study the interaction between political candidates and the public during the 2016 presidential elections in the United States. We outline a novel method to classify commentators into four groups: strong supporters, supporters, dissenters, and strong dissenters. Comments by each group on policy-related topics are analyzed using sentiment analysis. Finally, we discuss avenues for future research to study the dynamics of social media platforms and political campaigns.

Description

Keywords

Data Analytics, Data Mining and Machine Learning for Social Media, 2016 Elections, US Elections, Facebook, Sentiment Analysis, Social Networks.

Citation

Extent

10 pages

Format

Geographic Location

Time Period

Related To

Proceedings of the 51st Hawaii International Conference on System Sciences

Related To (URI)

Table of Contents

Rights

Attribution-NonCommercial-NoDerivatives 4.0 International

Rights Holder

Local Contexts

Email libraryada-l@lists.hawaii.edu if you need this content in ADA-compliant format.