Digital Methods
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Item Researching Algorithms and Recommendation Systems Inside Out Using Reversed Engineering(2021-01-05) Pettersen, LeneIt is difficult for a lone researcher to obtain an unfiltered perspective of algorithms in digital media and recommendation systems in digital platforms because these companies tend to be reluctant to share insights into their algorithms and business models. Researchers therefore need to develop new methods to obtain knowledge. The method of reversed engineering, which explores an algorithm from the inside out by “re-engineering” how algorithms are set up, has been recommended for gaining empirical knowledge about how algorithms work and what they do. This paper uses reversed engineering to illustrate how algorithms in dating platforms calculate matches between single persons. One of the findings is that the matching algorithms in dating platforms follows a psychological discourse based on similarities in personality and other personal aspects between candidates when recommending matches, and thus ignoring socioeconomic principles (e.g. economic income, social class, educational level) that social science find important when choosing a life-long partnership. Another observation is that an algorithmic matching machinery based on similarities follows a ‘more of the same’ logic, which risks limiting the pool of single candidates the user gain access to.Item Profiling Online Social Network Platforms: Twitter vs. Instagram(2021-01-05) Ayora, Veruska; Horita, Flávio; Kamienski, CarlosOnline Social Networks (OSNs) have been increasingly used as a source of information for different applications, ranging from business, politics, and public services. However, there is a lack of information on the behavior of OSN platforms related to the completeness and agility of data that may impact big data processing and real-time services. In this paper, two of the most widely used social networks, Instagram and Twitter, are investigated to broaden the understanding of how the characteristics of each platform can influence the quality of data that can be collected. We performed a series of experiments to emulate data posting and collection automatically. Our results show that both platforms can deliver data with reasonably low latencies and high completeness, but Twitter can be up to eight times faster when it comes to multimedia messages.Item Introduction to the Minitrack on Digital Methods(2021-01-05) Halavais, Alexander; Weber, Matthew; Walker, Shawn