Landlords of the Digital World: How Territoriality and Social Identity Predict Playing Intensity in Location-based Games

dc.contributor.author Laato, Samuli
dc.contributor.author Kordyaka, Bastian
dc.contributor.author Islam, A.K.M. Najmul
dc.contributor.author Papangelis, Konstantinos
dc.date.accessioned 2020-12-24T19:07:35Z
dc.date.available 2020-12-24T19:07:35Z
dc.date.issued 2021-01-05
dc.description.abstract Popular location-based games (LBGs) such as Pokémon GO have been downloaded hundreds of millions of times and have been shown to have a positive impact on mild exercise and social well-being of their players. Several currently popular LBGs introduce a gamified implementation of territorial conflict, where players are divided into teams that battle for the ownership of geographically distributed points of interest. We investigate how social factors and territoriality influence playing intensity in the context of Pokémon GO. Using reasoning from social identity theory, we propose a structural model connecting territoriality, sociality and playing intensity. To test the model, we analyze data collected from a global sample of Pokémon GO players (N=515). Our results show social self-efficacy, territorial self-efficacy and altruism to influence players' identification with their team. Team identification in turn predicts both in-game territorial control behavior and playing intensity.
dc.format.extent 10 pages
dc.identifier.doi 10.24251/HICSS.2021.091
dc.identifier.isbn 978-0-9981331-4-0
dc.identifier.uri http://hdl.handle.net/10125/70702
dc.language.iso English
dc.relation.ispartof Proceedings of the 54th Hawaii International Conference on System Sciences
dc.rights Attribution-NonCommercial-NoDerivatives 4.0 International
dc.rights.uri https://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subject Social Media and e-Business Transformation
dc.subject location-based games
dc.subject location-based media
dc.subject locative media
dc.subject social identity
dc.subject territoriality
dc.title Landlords of the Digital World: How Territoriality and Social Identity Predict Playing Intensity in Location-based Games
prism.startingpage 744
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