Patterns of Resource Integration in the Self-service Approach to Business Analytics

Date
2020-01-07
Authors
Bani-Hani, Imad
Tona, Olgerta
Carlsson, Sven
Contributor
Advisor
Department
Instructor
Depositor
Speaker
Researcher
Consultant
Interviewer
Journal Title
Journal ISSN
Volume Title
Publisher
Volume
Number/Issue
Starting Page
Ending Page
Alternative Title
Abstract
The main premise of Self-Service Business Analytics (SSBA) is to make business users autonomous during the data analytical process. To empower business employees, organisations are decentralising their analytical capabilities therefore adopting an SSBA approach. Yet, little is known about how employees integrate resources, such as personal competencies, environment resources including technology, and other employees’ competencies, to generate insights in SSBA. Based on the empirical data of a major Norwegian online marketplace and drawing on service-dominant logic as an analytical framework, we identify and explain two types of resource integration in an SSBA environment: direct and clustered recourse integration (including 1st tier and 2nd tier) enabled and controlled by three types of institutions. We finally discuss some organisational implications and the meaning of each sub-type of clustered resource integration.
Description
Keywords
Business Intelligence, Business Analytics and Big Data: Innovation, Deployment, and Management, analytics decentralisation, institutions, resource integration, self-service business analytics, service dominant logic
Citation
Extent
10 pages
Format
Geographic Location
Time Period
Related To
Proceedings of the 53rd Hawaii International Conference on System Sciences
Rights
Attribution-NonCommercial-NoDerivatives 4.0 International
Rights Holder
Email libraryada-l@lists.hawaii.edu if you need this content in ADA-compliant format.