Introduction to the Minitrack on Electronic Marketing

Weinberg, BruceKambil, AjitDavis, Lenita2019-01-032019-01-032019-01-08978-0-9981331-2-6http://hdl.handle.net/10125/603241 pageengAttribution-NonCommercial-NoDerivatives 4.0 InternationalElectronic MarketingInternet and the Digital EconomyIntroduction to the Minitrack on Electronic MarketingConference Paper10.24251/HICSS.2019.565