Marella, VenkataRoshan, MaryamMerikivi, JaniTuunainen, Virpi2020-12-242020-12-242021-01-05978-0-9981331-4-0http://hdl.handle.net/10125/71304Cryptocurrency exchanges are subjected to cyber-attacks and cryptocurrencies worth millions of US dollars are lost every year. The value of cryptocurrencies is volatile and the cyber-attacks on the exchanges make them even more volatile. Whenever these cyber-attacks happen, the customers might lose their trust not only on a given exchange but also on cryptocurrencies in general. Hence, the exchanges need to rebuild trust among their current and potential customers after a cyber-attack. In this paper, we present findings from a study on cyber-attacks on seven different exchanges, focusing on how they responded after the cyber-attacks to rebuild customers’ trust. Analyzing the responses of current and potential customers to the trust rebuilding techniques used by the exchanges, we also assessed the efficiency of these techniques.10 pagesEnglishAttribution-NonCommercial-NoDerivatives 4.0 InternationalBlockchain Cases and Innovationscryptocurrenciescryptocurrency exchangecyber-attacksrebuilding trust10.24251/HICSS.2021.684