The Good, the Bad, and the Ugly: Analyzing the Impact of Blockchain Technology on Traceability for SMEs

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2025-01-07

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6263

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This paper examines the effects that adopting a blockchain-based traceability solution can have on micro and SME organizations. Specifically, in our study we investigate the case of TrackIT, a project launched by the Italian Trade Agency to support the fight against counterfeited and “Italian sounding” products and promote genuine “Made in Italy” ones. Through a series of 18 interviews with participants in the TrackIT ecosystem, we delineate the positive (the "Good"), negative (the "Bad"), and ambiguous (the "Ugly") impacts of the solution on the involved companies. Building on this, we provide a set of guidelines for organizations involved in similar projects, detailing potential ways to exploit the good, minimize the bad, and manage the ugly. Among these, we highlight five major recommendations: capitalize on blockchain’s hype to digitalize processes, leverage its innovative image for marketing, consider traditional alternatives, act as a consortium, and adjust economic expectations before adoption.

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Practice-based IS Research, blockchain, counterfeiting, italian-sounding, supply chain tracking., traceability

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10

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Proceedings of the 58th Hawaii International Conference on System Sciences

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Attribution-NonCommercial-NoDerivatives 4.0 International

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