American public relations in the Middle East : perceptions of Middle Eastern bloggers toward American campaigns

dc.contributor.author Ware, Crystal
dc.date.accessioned 2011-07-21T23:06:25Z
dc.date.available 2011-07-21T23:06:25Z
dc.date.issued 2008
dc.description Thesis (M.A.)--University of Hawaii at Manoa, 2008.
dc.description Includes bibliographical references (leaves 80-82).
dc.description 82 leaves, bound 29 cm
dc.description.abstract Public relations is becoming a vital component in the development of relationships between nations because of our global community. This study looks to the Middle Eastern blogging community to examine members perceptions of American-based public relations efforts throughout the Middle East. More specifically, it uses a Delphi-type method to examine whether American public relations efforts have moved beyond a basic awareness of campaigns and whether these participants perceive these campaigns are beneficial. The study also seeks to discover campaign characteristics that are deemed important by the participants.
dc.identifier.uri http://hdl.handle.net/10125/20504
dc.language.iso en-US
dc.relation Theses for the degree of Master of Arts (University of Hawaii at Manoa). Communication; no. 3507
dc.rights All UHM dissertations and theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission from the copyright owner.
dc.title American public relations in the Middle East : perceptions of Middle Eastern bloggers toward American campaigns
dc.type Thesis
dc.type.dcmi Text
Files
Original bundle
Now showing 1 - 2 of 2
No Thumbnail Available
Name:
M.A.CB5.H3_3507_r.pdf
Size:
2.79 MB
Format:
Adobe Portable Document Format
Description:
Version for non-UH users. Copying/Printing is not permitted
No Thumbnail Available
Name:
M.A.CB5.H3_3507_uh.pdf
Size:
2.79 MB
Format:
Adobe Portable Document Format
Description:
Version for UH users