Final Report: The Markets and Marketing Issues of the Kona Coffee Industry

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ITS-034.pdf (8.13 MB)

Date

1989-07

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University of Hawaii

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Abstract

This publication looks some of the problems with markets and marketing of Kona coffee and provides some recommendations for improvement.

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coffee beans, Hawaii, agricultural industry, market analysis, Hawaii (island)

Citation

Nakamoto ST, Halloran JM. 1989. Final report: the markets and marketing issues of the Kona coffee industry. Honolulu (HI): University of Hawaii. 56 p. (Information Text Series 034).

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http://hdl.handle.net/10125/25509

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56 pages

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Information Text Series, 1980 - 1996
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