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An Empirical Assessment of the Impact of Strategy Implementation Actions on Digital Business Strategy

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Title:An Empirical Assessment of the Impact of Strategy Implementation Actions on Digital Business Strategy
Authors:De Baat Doelman , Marc
Joshi, Anant
Brüggen, Alexander
Keywords:IT Governance and its Mechanisms
digital business strategy implementation
sia dimensions
strategy implementation actions (sia)
Date Issued:05 Jan 2021
Abstract:In this paper we investigate the effect of strategy implementation actions (SIA) on the implementation of a digital business strategy (DBS). The result presented in this paper are based on an online survey with 191 responses from senior vice presidents and vice presidents of a large German manufacturing organization. Using structural equation modeling (SEM), we find a positive significant effect SIA on the implementation of a DBS. This is an important implication for academics and practitioners alike, as the actions can serve as implementation guidelines in the future.
Pages/Duration:10 pages
URI:http://hdl.handle.net/10125/71346
ISBN:978-0-9981331-4-0
DOI:10.24251/HICSS.2021.726
Rights:Attribution-NonCommercial-NoDerivatives 4.0 International
https://creativecommons.org/licenses/by-nc-nd/4.0/
Appears in Collections: IT Governance and its Mechanisms


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