Please use this identifier to cite or link to this item: http://hdl.handle.net/10125/71216

Serial Integration, Real Innovation: Roles of Diverse Knowledge and Communicative Participation in Crowdsourcing

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Title:Serial Integration, Real Innovation: Roles of Diverse Knowledge and Communicative Participation in Crowdsourcing
Authors:Sun, Yao
Majchrzak , Ann
Malhotra , Arvind
Keywords:Emerging Trends in Crowd Science
communicative participation
crowdsourcing
knowledge
knowledge integration
show 1 moreopen innovation
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Date Issued:05 Jan 2021
Abstract:Despite a burgeoning public and scholarly interest on open innovation and crowdsourcing, how to enable members of online temporary crowd to maintain knowledge integration and innovation remains underexplored. This study seeks to understand the ways in which online crowd members collectively generate more innovative and serial integrative solutions to crowdsourced open innovation challenges. Analyzing 3,200 unique posts generated by 486 participants of 21 organization-sponsored online crowdsourcing innovation challenges, this research demonstrates that crowd members contribute more innovative solutions when being exposed to explicitly shared diverse knowledge, and that crowd members’ communicative participation acts as a catalyst for the production of both innovation and serial knowledge integration. Findings suggest that managers who seek to generate knowledge integration and innovation should endeavor to implement systems that afford high-level communicative participation, as well as encourage crowd members to make their diverse knowledge explicit while minimizing their cognitive load in knowledge sharing.
Pages/Duration:9 pages
URI:http://hdl.handle.net/10125/71216
ISBN:978-0-9981331-4-0
DOI:10.24251/HICSS.2021.598
Rights:Attribution-NonCommercial-NoDerivatives 4.0 International
https://creativecommons.org/licenses/by-nc-nd/4.0/
Appears in Collections: Emerging Trends in Crowd Science


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