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New perspectives in international communication

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Title:New perspectives in international communication
Authors:East-West Communication Institute
Contributors:Richstad, Jim (editor)
LC Subject Headings:Communication, International
Communication policy
Date Issued:Mar 1977
Publisher:Honolulu, HI : East-West Center, East-West Communication Institute
Abstract:This volume focuses on three issues: (1) the presumed negative impact on receiving societies of a significant volume of communication of diverse content from sources outside that society, (2) the difficulties faced by most nations in developing their own communication resources to levels comparable to those of industrially more advanced states, so that they can better engage in a two- or multi-way flow of international communication, and (3) the problem of controlling critical aspects of international communication so as to minimize potential harm and maximize potential benefits. A section devoted to more general knowledge about and analysis of international communication flows is also included.
Description:For more about the East-West Center, see
Table of Contents:PART 1. International Communication: Perspectives on the Problem. Cross-cultural communication: suggestions for the building of bridges / Wilbur Schramm -- Free flow of information, balance, and the right to communicate / E. Lloyd Sommerlad -- Transnational media and national development / Herbert I. Schiller -- Information imbalance: a closer look / Y.V. Lakshmana Rao -- PART 2. Cultural Indicators and Flow Perspectives: Some Cases. Some observations on television in Indonesia / Alfian -- Sketch on Thailand's disadvantages in international mass communication / Somkuan Kaviya -- Assessing the impact of international communication / Maxwell E. McCombs -- Latin America and the U.S.: flaws in the free flow of information / Luis Ramiro Beltran S., Elizabeth Fox de Cardona -- PART 3. Approach to Solutions: Agreements and Alternatives. Satellite broadcasting: a new area of international law / Edward W. Ploman -- Helsinki agreements... non-aligned country agreements / Tapio Varis -- Satellite communication system: global development and cultural imperialism / John Bystrom -- Human factors: causes of problems for fair international communication / Astrid S. Susanto -- Role of Japan in the flow of news in Asia: desirability and feasibility of a world news agency in Japan / Yasuhiro Kawanaka -- PART 4. What Can Be Done? Working Reports. International flow of communication / Daniel Lerner -- Flow of news and comment / Jim Richstad -- Entertainment flow / E. Lloyd Sommerlad -- Information flow / Alan Hancock -- Research on fair communication policies / Frederick T.C. Yu.
Pages/Duration:ix, 241 p.
Appears in Collections: E-W Center Books, Reports, and Other Printed Media

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