How Do IT-related Traits Drive the Internet Use of Mature Adults? The Interplay of Curiosity and Control

Date
2018-01-03
Authors
Rockmann, Robert
Gewald, Heiko
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Abstract
It can frequently be observed that mature adults use the Internet differently as younger members of society. We propose a model based on IT-related traits to conceptualize the Internet use behavior of mature adults, specifically focusing on curiosity- and control-related traits. We empirically tested our model by investigating the duration and intensity of mature adults’ Internet use. The results reveal that traits reflecting -˜curiosity’ (Personal Innovativeness in IT and Computer Playfulness) explain variations in the duration of Internet use, while traits reflecting -˜control’ (Computer Self-Efficacy and Computer Anxiety) predict the intensity to which mature adults make use of the Internet. Our paper thereby contributes to research on post-acceptance variations and on individual differences in IT use.
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The Diffusions, Impacts, Adoption and Usage of ICTs upon Society, Mature Adults, Seniors, Traits, Internet Use
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