Please use this identifier to cite or link to this item: http://hdl.handle.net/10125/20349

Identification of a niche market for 3D nanoforest using systematic market research and competitive business analysis

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dc.contributor.author Govindaraju, Thanigaiarasu
dc.date.accessioned 2011-07-21T21:54:01Z
dc.date.available 2011-07-21T21:54:01Z
dc.date.issued 2007-05
dc.identifier.uri http://hdl.handle.net/10125/20349
dc.description Thesis (M.B.A)--University of Hawaii at Manoa, 2007.
dc.description.abstract Nanotechnology! Oceanit, Hawaii's premier scientific engineering firm has decided to venture into this newfound opportunity that promises enormous potential for a myriad of applications in diverse fields. They are in the process of identifying a niche market for their prototype 3D Nanoforest, which could to be the next generation Carbon/Graphite. In this study, comprehensive market research and competitive business analysis was conducted to identity and validate the niche market. The entire research project was under the personal guidance of Mr. Ian Kitajima, Marketing Manager at Oceanit Inc.
dc.format.extent iv, 39 leaves
dc.relation Theses for the degree of Master of Business Administration (University of Hawaii at Manoa). Business Administration; no. 59
dc.rights All UHM dissertations and theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission from the copyright owner.
dc.title Identification of a niche market for 3D nanoforest using systematic market research and competitive business analysis
dc.type Thesis
dc.type.dcmi Text
Appears in Collections: M.B.A. - Business Administration


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