Evaluation capacity building in college language programs: Developing and sustaining a student exit survey project

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2014-01-01
Authors
Kondo-Brown, Kimi
Davis, John McE.
Watanabe, Yukiko
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Heinle Cengage Learning
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2014
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15
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40
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Abstract
Faculty attitudes toward institutionally mandated (or accountability driven) program evaluation demands vary along a continuum of proactive to reactive stances. Such variation is partly related to how individual faculty members perceive the ultimate users and uses of evaluation, as well as the workload associated with evaluation activities. Thus, in order to conduct externally mandated program evaluation successfully, the institution needs to balance the evaluation needs of various stakeholders—both within and beyond departments and programs—and invest in evaluation capacity building that supports faculty evaluation efforts. The purpose of this chapter is to describe the processes and outcomes of a college-level program evaluation initiative, as well as illuminate key issues and challenges in postsecondary program evaluation. Specifically, we discuss how the dean’s office of the College of Languages, Linguistics, and Literature (CLLL) at the University of Hawai‘i at Ma-noa built evaluation capacity to develop and sustain an online student exit survey system. Despite challenges with survey administration and use of data, the initiative has had a number of meaningful, productive outcomes for CLLL faculty. The general impact of the project, we feel, has been an increased capability on the part of CLLL faculty and staff to make evidence-based decisions about program development. This chapter discusses the lessons the college has learned from the exit survey evaluation initiative and makes suggestions for other institutions planning to undertake similar evaluation projects.
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Kondo-Brown, K., Davis, J.McE., Watanabe, Y. (2014). Evaluation capacity building in college language programs: Developing and sustaining a student exit survey project. The American Association of University Supervisors, Coordinators and Directors of Foreign Languages Programs (AAUSC), 15-40. http://hdl.handle.net/102015/69732
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