Please use this identifier to cite or link to this item: http://hdl.handle.net/10125/40978

Hawai‘i-grown tea: a market feasibility study executive summary

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Title: Hawai‘i-grown tea: a market feasibility study executive summary
Authors: Nakamoto, Stuart T.
Gonsowski, Jie
Hamasaki, Randall
Petersen, Elyse
Seguritan, Aurencio
Keywords: camellia sinensis
processing
marketing
oolong
black
show 6 moregreen
white
mealani
hawaii tea society
financial analysis
swot

show less
Issue Date: Sep 2011
Publisher: University of Hawaii
Citation: Nakamoto ST, Gonsowski J, Hamasaki R, Petersen E, Seguritan A. 2011. Hawai‘i-grown tea: a market feasibility study executive summary. Honolulu (HI): University of Hawaii. 16 p.
Abstract: This report is a feasability study for developing tea into a viable and sustainable industry for the state of Hawai‘i. It examines the economic potential of a Hawai‘i tea industry and provides guidelines for the development of the industry to a mature stage in the product's life cycle.
Pages/Duration: 16 pages
URI/DOI: http://hdl.handle.net/10125/40978
Appears in Collections:Miscellaneous Publications



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