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Title: Marketing of Chinese Taro in Los Angeles 
Author: Lee, James
Date: 1990-01
Publisher: University of Hawaii
Citation: Lee J. 1990. Marketing of Chinese taro in Los Angeles. In: Hollyer JR, Sato DM, editors. Proceedings of Taking Taro into the 1990s: A Taro Conference. Taking Taro into the 1990s: A Taro Conference; 1989 Aug 17; Hilo, Hawaii. Honolulu (HI): University of Hawaii. p. 28-29.
Abstract: Hawaii grown Chinese taro is in high demand in West Coast markets. Disease-free and year-round taro supply in addition to product identification are pre-requisites in establishing a market and meeting foreign competition. Agricultural economists, extension specialists, growers, local handlers, and shippers must all work as closely as possible to developed a positive attitude. It is a team effort.
Series/Report No.: Research Extension Series
Pages/Duration: 2 pages
ISSN: 0271-9916
Keywords: Colocasia esculenta, exports, Hawaii, marketing, taro, California

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