Please use this identifier to cite or link to this item: http://hdl.handle.net/10125/23247

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Title: ATTITUDES OF TOURISTS TO PURCHASING ORGANIC COTTON IN HAWAI’I
Authors: Lin, Shu-Hwa
Keywords: Organic cotton; organic consumer
Issue Date: 17-Jul-2012
Series/Report no.: Vol.2 No.2, 2007
Related To: http://www.organic-systems.org/journal/Vol_2(2)/pdf/14-26%20LIN%20Org%20cottn%20Rev2%20HillEdited%20(2).pdf
Abstract: This research examined the consumption patterns and attitude of Hawai’i tourists to organic cotton. Data were collected from face-to-face structured interviews of 158 tourists in the Hawai’i market. Data were analyzed with descriptive statistics and Chi-square tests to provide additional information about the association of variables. Significant associations were found between organic cotton ownership and organic eco-literacy and being active in protecting the environment. Significant ethnic differences were found in willingness to pay a higher price for organic cotton items. The results may assist organic product marketers
Pages/Duration: 13 pages
URI/DOI: http://hdl.handle.net/10125/23247
ISSN: 1177-4258
Rights: CC0 1.0 Universal
Appears in Collections:CTAHR Faculty & Researcher Works
Lin, Shu-Hwa



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